Business strategy

"If the art of war was written by startup strategist Will would have been the author." - Harley Morlet, Co-founder, Tail.at



  • Know what you want to do, but are having trouble explaining it to people?
  • Know where you want to go, but are not sure how to get there?
  • Face a challenge, and are not sure how to get around it?

Through a combination of workshops, focused interviews and research, I’ll leave you with a step by step, clear and understandable route to achieve your goal. My approach can include; 

  • business plan formation
  • financial modelling
  • product road-mapping
  • company structuring
  • stakeholder mapping
  • market analysis
  • pitch deck creation

Read more about a recent case study here.